The World Watch and Jewellery Show, BASELWORLD, opens its doors in Basel from 30th March until 6th April 2006. Swiss Minister for Economic Affairs, Joseph Deiss, will open the Show and the newly created “First Avenue”.
With the innovations and trends it showcases, BASELWORLD will consolidate its position as the world’s leading event for the watch and jewellery industry.

The world’s largest and most important trade Show for the watch and jewellery industry, BASELWORLD, opens its doors in Basel on Thursday, 30th March 2006. With a surface area of 160,000 m2, BASELWORLD 2006 is the largest trade event to be held in Switzerland.

It will be opened by Federal Councillor Joseph Deiss, President of the Government Barbara Schneider, René Kamm (CEO of Swiss Exhibition) and Jacques J. Duchêne (President of the Exhibitors Advisory Council).

2127 exhibitors from the watch and jewellery industry from 45 countries will showcase their latest models and collections, all of which are of the highest standard, at BASELWORLD 2006. Many of the companies will be exhibiting exclusively at BASELWORLD. During the trade show 90,000 business visitors from over 100 countries are expected in Basel.

One of the highlights of this year’s global event for watches and jewellery will be the opening of the new “First Avenue” in the Hall of Visions. Following changes to the internal layout, for the first time, Hall 2 now features multi-floor stands. This has created, as a result, an unrivalled platform for the world’s leading luxury brands. The newly designed “First Avenue” also reflects the increasing overlap between the watch and jewellery industries. The growing significance of the design and presentation of jewellery watches by traditional jewellery brands can now be accommodated in “First Avenue”. The new area adds a further dimension to this year’s BASELWORLD.



For Journalists:

The official press conference for BASELWORLD 2006 will take place
on Wednesday, 29th March 2006, at 11.00am in the
room Montreal (Congress Center Basel)

The opening of First Avenue with Federal Councillor Deiss will take place on Thursday, 30th March, at 12.00 noon, in the
Hall of Visions / First Avenue (Hall 2.2).

Speeches are expected from:

 Joseph Deiss, Federal Council

 Barbara Schneider, President of the Government of the Canton of Basel-Stadt

 René Kamm, CEO of MCH Swiss Exhibition (Holding) Ltd

 Jacques J. Duchêne, President of the Exhibitors Advisory Council

Accredited journalists and photographers with BASELWORLD press badges will be granted access to these events



BASELWORLD 2006 – World Watch and Jewellery Show

Date:Thursday, 30th March to
Thursday, 6th April 2006
Location: Exhibition Centre Basel
Opening hours: Daily from 9am to 6pm
On last day from 9am to 4pm
Entrance fee: Day ticket CHF 45.00
Student CHF 30.00
Season ticket CHF 120.00
Organiser: MCH Messe Schweiz (Basel) AG
Internet: www.baselworld.com
E-Mail:[email protected]


Expected visitors: 90,000
Exhibitors: 2127
Gross exhibition space: 160,000m2
Net exhibition space: 111,283m2

BASELWORLD images can be downloaded free of charge from www.baselworld.com - (Impressions/Photos)



BASELWORLD Press Contacts:
Bernard Keller | Communication Manager
Doris Scholl | Media Relations
BASELWORLD 2006, World Watch and Jewellery Show
MCH Messe Schweiz (Basel) AG | CH-4005 Basel

BASELWORLD Press Service
Tel: +41 58 206 22 64
Fax: +41 58 206 21 90
[email protected]
www.baselworld.com