150. news


Skagen Designs wins two prestigious “Red Dot” Design Awards

April 2010


www.worldwatchweb.com - With its outstanding and innovative design, Skagen Designs, the pioneer of men’s and women's timepieces with a distinguished Danish flair, impressed the jury of one of the most prestigious international design competitions.

In the “red dot award: product design 2010” the Skagen Denmark 20th anniversary 233 watches and Swiss Movement 585 Series were awarded the “red dot” quality label for high design quality by the jury consisting of top-class experts.

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The festive awards presentation, honoring Charlotte and Henrik Jorst, husband and wife team and co-founders of Skagen Designs, will take place in the Essen opera house, the Aalto-Theater, with more than 1,000 guests on July 5, 2010. In Essen, Germany, the 2010 European Capital of Culture, the product will then be presented in a four-week special exhibition at the red dot design museum.

The Skagen Denmark 20th Anniversary Limited Edition Timepiece Collection was personally inspired and designed by the Jorsts. The 20th Anniversary timepiece collection celebrated the 233 style that Skagen introduced in 2001 and that is recognized as a Skagen Denmark signature style. For its 20th anniversary, Skagen Designs offered its most popular design with exclusive platinum plated cases and silver colored dials. The 233 design has come to embody the spirit of the Skagen Denmark brand. Its extremely thin profile and elegant layered dial are the perfect embodiment of the elements of Danish Design for which the Skagen Denmark brand is recognized.

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Source: Skagen
www.skagen.com