“This May, Formula One legend and Group Lotus ambassador Jean Alesi is taking on a stirring new challenge – to race in the Indianapolis 500.
Lotus, of course, has a glorious history at the 500 having won it with Jim Clark in 1965. His Lotus 38 was the first midengined car to ever triumph at the Brickyard. Lotus returned to IndyCar last year and has stepped up its involvement in 2012 by manufacturing its own engine and powering no less then five cars. Innovation has always been key to Lotus’ DNA, and it’s something shared by Lotus’ newest partner, Swiss watchmaker F.P.Journe.
|Jean Alesi wearing the F.P. Journe Centigraphe Sport|
The shared values help to explain why the exclusive watchmaker’s decided to support Lotus and Jean with his first Indy outing. In addition to partnering with Lotus for the Indy 500, Jean Alesi will be wearing the F.P.Journe Centigraphe Sport watch, the first all-aluminium mechanical wristwatch. At just 55 grams, its lightweight philosophy is perfectly in line with Lotus, and its high-tech aluminium alloy is normally found in aeronautical engineering and Lotus’ acclaimed chassis technology”.
This partnership between watchmaker F.P.Journe and Lotus will promote the launch of the F.P.Journe lineSport, and marry the shared values of these two companies: Innovation, precision craftsmanship, performance, exclusivity, and lightness through its use of aluminium.