Grand Cru watches from Blancier

Español Pусский 中文
December 2012

Good news for all those who have long dreamed of having a watch to match their favourite Nespresso coffee. German boutique brand Blancier is now offering hand-wound mechanical timepieces whose dials are made from “upcycled” Nespresso capsules.

A Grand Cru watch by Blancier
A Grand Cru watch by Blancier

Blancier’s owner Willem Kamerman uses the term ‘upcycling’ rather than ‘recycling’ because, as he explains, "we don’t reuse the cups; we turn the waste into something more attractive and valuable. We move up the chain.”

The upcycling is the perfect complement to the sustainable mechanical movement and to drive home the message that there are many things that we do not have to throw away, the packaging takes the form of a booklet explaining the brand, complete with three Nespresso capsules.