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Hublot launches “magic” timepiece with two impressive innovations

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January 2017


Abracadabra! Along with the debut of a new movement, Hublot claims to have produced a watch made of “magic gold” with the new Big Bang Meca-10 Magic Gold.

LVMH acquires the Swiss watchmaker Hublot

Big news has come our way from the Hublot Manufacture, and it comes in the shape of the new Big Bang Meca-10 Magic Gold timepiece. The wristwatch is powered by the brand new HUB1201 calibre, whose unique construction reveals its entire interlocking power reserve on the dial side.

In a second feat of engineering, the new mechanism is housed in a case made from so-called “Magic Gold”, which is the first ever scratch-resistant gold in production.

LVMH acquires the Swiss watchmaker Hublot

Let’s take a look at both of these impressive accomplishments in a bit more detail.

First, we’re told that the watch is made of “Magic Gold”, a unique material that “only diamond is capable of machining”. The patented material – which is used to make the impressive 45 mm case - is certified by the Central Office for Precious Metals Control. It is apparently the first scratch-resistant gold in the world and has a hardness of almost 1000 Vickers.

LVMH acquires the Swiss watchmaker Hublot

The material is indeed impressive, but how the brand accomplished the magic trick has already been revealed: the hardness of the material is achieved by fusing 24-carat gold and ceramic. Easier said than done!

In a second feat of engineering, Hublot introduced the HUB1201 movement to power the watch. The impressively constructed caliber features two parallel barrels with a rack-driven power reserve indication system. The result speaks for itself: a massive 10 day power reserve.

LVMH acquires the Swiss watchmaker Hublot

And on top of that, on the dial side the engineers decided to reveal the mechanics of the movement and its unusual rack-driven architecture.

Combining both innovations, the limited edition Big Bang Meca-10 Magic Gold seems to be the archetype of the Hublot philosophy, confirming the Maison’s pioneering spirit, inside and out.