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The iconic Movado Museum marks 70th anniversary

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October 2017


The watch that changed the face of time celebrates seven decades in style with a special edition of men’s and women’s models.

The iconic Movado Museum marks 70th anniversary

The modernist Movado Museum is as much a functional timepiece as it is a contemporary art, definitely one of the most recognizable in the history of watchmaking. In fact, it has been referred to as ’the watch with the dot that changed the face of time’.

The style icon was inspired by the Bauhaus art movement, and it came to life in 1947 thanks to designer Nathan George Horwitt. His creation was defined by a dial that would soon become synonymous with the Movado brand. It features a single gold dot at the 12 o’clock position, symbolizing the sun at high noon.

The iconic Movado Museum marks 70th anniversary

As you were reading you might have already done the calculations and realized that the famous Museum dial is now 70 years old. To commemorate the anniversary, the brand has released a special edition of the series for both men and women.

There are, of course, the classic black, gray, and white dials, which I always thought to be great in their simplicity. Yet, they always struck me as watches on the dressy side.

The iconic Movado Museum marks 70th anniversary

But Movado also has that covered, with three additional models in bold primary colours that remain true to the original Bauhaus style.

Their yellow, red or blue lacquered dials are matched with calfskin straps and are powered by the ETA 901.001 quartz movement.

The iconic Movado Museum marks 70th anniversary

The smaller model is packaged in 35mm case and is advertised for the ladies, despite the fact that it’s similar in size to the original Museum model. There is also the option for a more contemporary sized model with a 40mm dial in either polished stainless steel or yellow gold PVD-finish.

Whatever the model, it’s great to see the Movado museum still ticking, seven decades later. We would expect no less, since this watch is being celebrated as the one that supposedly changed the face of time.