New watch brands

New watch brands

Welder: moody and bold

WATCHES

By Malcom Lakin

June 2017

Welder is one of this season’ s surprises. The watches come in two collections, Welder The Bold and Welder Moody at attractive prices that range from 160 to 450 dollars, ensuring they slot comfortably into the category of the 99% of manufactured watches referred to in this issue of Europa Star.

Welder: moody and bold

WATCHES

By Malcom Lakin

June 2017

Welder: moody and bold

Welder is one of this season’ s surprises. The watches come in two collections, Welder The Bold and Welder Moody at attractive prices that range from 160 to 450 dollars, ensuring they slot comfortably into the category of the 99% of manufactured watches referred to in this issue of Europa Star.

D

esigned by Italo Fontana, the brand’s watches have that distinctly Italian sparkle comprising colour, originality and provocativeness. They are bold in both appearance and concept, moody through their colour variations and adventurous because of both the bold statement they make and the creation of a timepiece for a young, liberal and itinerant traveller.

With their oversized cases and crowns and pushers on the left of the case (a signature design element of the brand) the Welder Moody unisex collection comes in various colours with a photochromic glass that subtly changes colour depending on the angle of the light. Models come in three sizes – 38 mm, 42 mm, 45 mm – in either a three-hand or chronograph version and with IP-plated cases in yellow or rose gold, bronze, black or deep blue with leather straps ranging from burgundy and petroleum blue to light pink and saddle brown.


Welder Moody

As the brand’s CEO Ramadan Kaya states, “Welder addresses itself to the generation and people who live by the motto ‘You only live once’, who are constantly in search of new experiences, wanting to be free of the establishment and ready to express their individuality to the fullest. And Welder offers that with its watches, they are intended to help you escape boredom, live a way of life that is not imposed by others, let you stand out in a crowd. They’re designed to ask the question: Why not?”

WATCH FILES
New watch brands

Renaud Tixier takes the stage

Renaud Tixier takes the stage

Renaud Tixier is a newly formed brand whose protagonists, two independent watchmakers, have already shown that their talents are ideally matched. An (...)

Emerging brands: an abundance of creativity

Emerging brands: an abundance of creativity

GALLERY

Young emerging brands – as well as ‘re-emerging’ brands – bring that touch of madness and freshness that is breathing new life into the art of horology. Here, (...)

Duke brings Haute Couture thinking to watchmaking

Duke brings Haute Couture thinking to watchmaking

A recent arrival in the Haute Horlogerie segment, Duke can count on the services of Manufacture Grand-Ducale. It also benefits from the considerable (...)

The entrepreneurs behind a new scene for watchmaking

The entrepreneurs behind a new scene for watchmaking

Guillaume Laidet at Nivada Grenchen and Vulcain, Etienne Malec at Baltic, Andrea Furlan at Furlan Marri: all three are part of a new generation of (...)

Alexandre Labails: watchmaking without limits

Alexandre Labails: watchmaking without limits

PORTRAIT

Alongside Jean-François Mojon (Chronode) and designer Benjamin Muller, the young entrepreneur has set himself a bold challenge, with the creation of a brand (...)

Charles Zuber: a creative legacy continued

Charles Zuber: a creative legacy continued

A highly regarded watch and jewellery designer, Charles Zuber left an immense creative legacy that a group of business associates want to bring to light. (...)

Introducing Charles Zuber

Introducing Charles Zuber

Named after a master jeweller who passed away in 2012, the Charles Zuber brand gave the first presentation of Perfos, its debut watch, in July 2019. Then (...)

Depancel, a community-based approach to watchmaking

Depancel, a community-based approach to watchmaking

Depancel was founded in 2018 and draws its inspiration from French vintage cars. The brand gives its community many opportunities to get involved in the (...)

Adam Benedict: the resilience of a family watch tradition

Adam Benedict: the resilience of a family watch tradition

It is a fascinating story. It all began with a Jewish family who ran a watch factory in Russia until the 1917 revolution, when they moved their operations (...)

“My brand was born from the watch archives”

INTERVIEW

The first two models of Sherpa Watches, the Ultradive and OPS, are directly inspired by vintage models from Swiss brand Enicar. They reinterpret the (...)

Philipp Plein enters the watch industry with a “maximalist” approach

Philipp Plein enters the watch industry with a “maximalist” approach

INTERVIEW

You either love it or you hate it. The fashion designer known for his bold, fun, flashy and loud style is introducing his first line of watches and (...)

BA111OD launches a tourbillon for less than CHF 4'000

BA111OD launches a tourbillon for less than CHF 4’000

Thomas Baillod, founder of a watch sales concept turned into a brand, unveils “Chapter 4, The Veblen Dilemma Tourbillon”, priced at CHF 3’920. This hand-wound (...)

Verax: Street made watchmaking

Verax: Street made watchmaking

PORTRAIT

Founded by an anonymous collective in the “street-luxury” segment, Verax is offering its first timepiece combining the codes of urban culture with those of (...)

Entry-level Swiss watchmaking on the counter-offensive

Entry-level Swiss watchmaking on the counter-offensive

INTERVIEW

Alexander Bennouna, former CEO of Victorinox watches and an expert in the challenges facing the most affordable segment of Swiss watch production, is (...)

Baltic and the blueprint for creating a watch brand in the 21st century

TESTIMONY

Neo-vintage is all the rage in watchmaking, especially among millennials. Baltic, founded by representatives of that generation, is a start-up that has (...)

Watch Angels: a watch incubator is born

Watch Angels: a watch incubator is born

INDUSTRY

We are witnessing the emergence of a new category in the watch industry. The “incubation workshop” is neither licensing nor crowdfunding; it takes (...)

Kauri, an independent watchmaker's journey

Kauri, an independent watchmaker’s journey

NEW BRAND

Samuel Gillioz first trained at the Ecole d’Horlogerie in Geneva before honing his skills with some of the most prestigious watchmakers, including Vacheron (...)

Stefano Ricci presents its first range of watches

Stefano Ricci presents its first range of watches

Stefano Ricci, the Florentine luxury lifestyle brand for men, presents Octagon, its first range of watches. The collection consists of a Perpetual (...)

Timeless: the new brand with a retro-futurist design

The daring and successful gamble taken by a young 3D illustrator from French-speaking Switzerland with a passion for watchmaking was to launch his own (...)

Bianchet Tourbillon B 1.618 Openwork

Bianchet Tourbillon B 1.618 Openwork

Born from the desire to create fine timepieces entirely made in Switzerland, Bianchet introduces the Tourbillon B 1.618 Openwork, a multi-purpose (...)

New brand Tribus starts as Liverpool’s horological sponsor

Spearheaded by the three sons of famous watch entrepreneur Christopher Ward, Tribus launches with a commitment to Swiss engineering, storytelling and (...)

The watch inspired by ants

The watch inspired by ants

It is on this formidable species that watchmaker Luc Pellaton, creator of the WATCHe brand, and contemporary Chinese artist Chen Zhiguang are basing their (...)

Anywhere by Krayon

Anywhere by Krayon

ASTRONOMY

Awarded with the Innovation Prize at the 2018 GPHG, watchmaker and mathematician Rémi Maillat is now offering a simplified – if one can call it that – (...)

Klokers is back!

Klokers is back!

The Klok 01 Heritage celebrates the comeback of the French brand on the watch scene with a new team. This special edition in anthracite is limited to 365 (...)

A new watch brand appears despite the pandemic

INTERVIEW

After partnering with Versace and Ferragamo, Timex Group Luxury Division has secured the licence to produce watches for Missoni. How did they achieve this, (...)

Norqain, bucking the trend

Norqain, bucking the trend

PORTRAIT

As startups and established companies rush into e-commerce, Norqain, founded just two years ago, has widened its reach by attracting traditional retailers. (...)

Introducing Muse Watches' latest creations

Introducing Muse Watches’ latest creations

STARTUP

The Swiss startup Muse Watches was launched in Geneva in 2017. The timepieces of the micro-brand embody nature’s beauties through their original dials and (...)

«Kudeta Lab»: a new watch incubator

«Kudeta Lab»: a new watch incubator

STARTUP

Private label company Montrichard continues to amass an impressive number of requests for new watch ventures. The solution they have come up with to manage (...)

New styles for watches

New styles for watches

DESIGN

Timepieces by new, high-quality independents often have the merit of opening up new paths in form and engineering. Here is a selection of such initiatives (...)

The watchmaking incubator

The watchmaking incubator

KICKSTARTER

Kickstarter and other crowdfunding sites have provided unexpected new opportunities for watchmaking launches often on the basis of just a couple of simple (...)

De Tournemire: A heart of stone

De Tournemire: A heart of stone

THE NEW HAUTE HORLOGERIE

They’re called Genus, Petermann Bédat, Cyrus, Sylvain Pinaud, Krayon, Alchemists, Trilobe, David Candaux, Tournemire, Ming… These names, still unknown to the (...)

Ming: The creative breath of Kuala Lumpur

Ming: The creative breath of Kuala Lumpur

THE NEW HAUTE HORLOGERIE

They’re called Genus, Petermann Bédat, Cyrus, Sylvain Pinaud, Krayon, Alchemists, Trilobe, David Candaux, Tournemire, Ming… These names, still unknown to the (...)

Alchemists: The alchemy of the Cuprum 479

Alchemists: The alchemy of the Cuprum 479

THE NEW HAUTE HORLOGERIE

They’re called Genus, Petermann Bédat, Cyrus, Sylvain Pinaud, Krayon, Alchemists, Trilobe, David Candaux, Tournemire, Ming… These names, still unknown to the (...)

Trilobe: A change of reference

Trilobe: A change of reference

THE NEW HAUTE HORLOGERIE

They’re called Genus, Petermann Bédat, Cyrus, Sylvain Pinaud, Krayon, Alchemists, Trilobe, David Candaux, Tournemire, Ming… These names, still unknown to the (...)

Sylvain Pinaud and his “Chronographe monopoussoir artisanal”

Sylvain Pinaud and his “Chronographe monopoussoir artisanal”

THE NEW HAUTE HORLOGERIE

They’re called Genus, Petermann Bédat, Cyrus, Sylvain Pinaud, Krayon, Alchemists, Trilobe, David Candaux, Tournemire, Ming… These names, still unknown to the (...)

Petermann Bedat: Dead seconds to start with

Petermann Bedat: Dead seconds to start with

THE NEW HAUTE HORLOGERIE

They’re called Genus, Petermann Bédat, Cyrus, Sylvain Pinaud, Krayon, Alchemists, Trilobe, David Candaux, Tournemire, Ming… These names, still unknown to the (...)

David Candaux: The call of the Valley

David Candaux: The call of the Valley

THE NEW HAUTE HORLOGERIE

They’re called Genus, Petermann Bédat, Cyrus, Sylvain Pinaud, Krayon, Alchemists, Trilobe, David Candaux, Tournemire, Ming… These names, still unknown to the (...)

Cyrus: “Building a contemporary brand”

THE NEW HAUTE HORLOGERIE

They’re called Genus, Petermann Bédat, Cyrus, Sylvain Pinaud, Krayon, Alchemists, Trilobe, David Candaux, Tournemire, Ming… These names, still unknown to the (...)

Genus: the never-ending caterpillar of time

Genus: the never-ending caterpillar of time

THE NEW HAUTE HORLOGERIE

They’re called Genus, Petermann Bédat, Cyrus, Sylvain Pinaud, Krayon, Alchemists, Trilobe, David Candaux, Tournemire, Ming… These names, still unknown to the (...)

Interview with Rexhep Rexhepi, founder of Akrivia

Interview with Rexhep Rexhepi, founder of Akrivia

HOROLOGY’S YOUNG PRODIGY

He is 32 years old, has already won a GPHG award, sells his entire, small output to collectors and the keenest watch lovers, has fingers of gold and a good (...)

Interview with Xavier de Roquemaurel

Interview with Xavier de Roquemaurel

THE EXAMPLE OF CZAPEK

Is it reasonable or even feasible in the current context to launch a new and ambitious classic, high-end watch? The challenge is tough and the questions (...)

Watchmaking's promising new shoots

Watchmaking’s promising new shoots

GALLERY

These thoughts might not be expressed openly, but traditional watchmaking is having serious doubts about its future. What for five centuries has (...)

A collaborative watch design project

A collaborative watch design project

INNOVATION

Rafael Simoes Miranda, founder of the independent Swiss watch brand Dwiss, has just launched the Watch Design Club. The aim of the project is to create a (...)

Hegid, modular mechanics

Hegid, modular mechanics

EVOLUTIONARY WATCHMAKING

The French startup Hegid has developed a concept of interchangeable watch capsules associated with a series of different casebands and bracelets. With this (...)

Kickstarter, for better and for worse

Kickstarter, for better and for worse

CROWDFUNDING

The crowdfunding platform is not just about success stories: less than half of the watch projects submitted reach their objective. But those startups who (...)

Holthinrichs, a watch wonder from Delft

Holthinrichs, a watch wonder from Delft

GALLERY

Using a very modern technique - 3D printing - to implement a certain vision of timeless watch design, Michiel Holthinrichs is a proud ambassador of the (...)

Mauron Musy: the anti-Kickstarter

Mauron Musy: the anti-Kickstarter

PORTRAIT

While there are countless watch start-ups launching crowdfunding campaigns on global platforms such as Kickstarter, the Fribourg-based brand Mauron Musy (...)

Introducing Swiss start-up Electricianz

Introducing Swiss start-up Electricianz

The new Swiss brand is offering a line of stylish and affordable watches that uncover the inner workings of quartz watches.

Qlocktwo: a different way to read (literally) the time

Qlocktwo: a different way to read (literally) the time

Spell it, don’t tell it. German watchmaker B & F Manufacture wins a Red Dot design award for its innovative concept for telling the (...)

Bolido: A watch 100% Swiss Made at a non-Swiss price

Bolido: A watch 100% Swiss Made at a non-Swiss price

Our vision was to create a new breed of watch. One that matches our perception of architectural design and functionality. So intelligently conceived that (...)