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Certina: a new timepiece born from collective intelligence

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October 2021


Certina: a new timepiece born from collective intelligence

An international competition allowed watch lovers worldwide to influence the design of the new Certina DS PH200M 39mm. For two weeks, participants had an opportunity to choose between different elements: bezel, dial, hands, strap and even packaging options vied for votes in March 2021. The winning design has been unveiled.

T

he DS PH200M is one of the most popular timepieces in the Certina collection. The latest version proves just how well its timeless vintage design works in a smaller format, too. In the premiere model in the new line, refined mother-of-pearl, black ceramic and sparkling diamonds join a strap fashioned from sustainable #tide ocean material®. Inside, a state-of-the-art automatic movement fitted with an antimagnetic NivachronTM balance spring ensures maximum reliability.

Followers of the brand are especially eager to see the new model: an international competition allowed them, for the first time, to influence the design of a Certina watch. For two weeks, watch lovers worldwide had an opportunity to choose between different elements: bezel, dial, hands, strap and even packaging options vied for votes in March 2021. The winning design is exceptionally sophisticated and confident.

The 39 mm diameter watch appears in a round stainless steel case with a black, iridescent mother-of-pearl dial with eleven diamond indexes. Functional features include a date window at 3 o’clock, a screw-down crown and a unidirectional rotating bezel with scratch-resistant black ceramic; both the bezel and the rose gold-coloured hands have luminous Super-LumiNova® highlights.

Certina: a new timepiece born from collective intelligence

The strap and packaging of the watch are made with sustainability in mind. The anthracite-coloured synthetic strap is made from #tide ocean material®. The name says it all: plastic waste harvested from the oceans is upcycled into robust, high-quality watch straps. The watch packaging is black and gold and is comprised of environmentally friendly cardboard, which is easily recycled.

Like its big sister, this watch features a Powermatic 80 movement with an antimagnetic NivachronTM balance spring, which can be admired in this new model through a sapphire crystal case back. An 80-hour power reserve provides maximum autonomy in the rush of busy days, enhanced by the DS Double Security system and water resistance to 20 bar.

Certina: a new timepiece born from collective intelligence

TECHNICAL SPECIFICATIONS

  • Movement: ETA Powermatic 80.611 automatic movement with Nivachron™ balance spring, Swiss Made
  • Hours, minutes, seconds, date
  • Power reserve: 80 hours
  • Case: Polished stainless steel 316L, 39 mm, rotating bezel in domed black ceramic with rose gold-coloured dive time scale, screw-down crown, sapphire crystal case back
  • Dial: Black mother-of-pearl dial with white and rose gold-coloured elements and eleven diamond indexes; rose gold-coloured hands and indexes with Super-LumiNovasup>® coating; date at 3 o’clock
  • Water resistance: Up to a pressure of 20 bar (200 m)
  • Glass: Domed sapphire crystal
  • Strap: Anthracite-coloured fabric strap made of #tide ocean material® with pin buckle
  • Special feature: DS (Double Security), diamond indexes, fabric strap made from recycled #tide ocean material®, Powermatic 80 movement with Nivachron™ balance spring, design selected by Certina followers
  • Reference / price: C036.207.18.126.00 / CHF 880
Certina: a new timepiece born from collective intelligence

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