New series inspired by 1969 vintage King Seiko design debuts

June 2024

New series inspired by 1969 vintage King Seiko design debuts

The new series is offered with silver, purple, and green dials, featuring textures that evoke Tokyo culture. A limited edition with a light blue-green dial commemorates the Seiko brand’s 100th anniversary. All watches are powered by Seiko’s automatic slimline Caliber 6L35.


fter the success of the King Seiko collection’s second design series, known as the KSK, a wide range of case shapes and designs entered the collection from the late 1960s through the 1970s as Seiko saw many advances in technology and design creativity. Today, a new series inspired by a vintage design born in 1969 joins the King Seiko collection.

The case shape is based on the King Seiko 45KCM, whose characteristically curved silhouette inspired the design of other King Seiko creations that followed. The new King Seiko series adopts the contours of the 1969 watch but reimagines them for modern times.

The watches feature a new multi-row bracelet with mirror-polishing and brushed finishing to achieve a quiet sparkle when it reflects light. The new bracelet with shorter links combined with the low center of gravity of the slim case ensures comfort on the wrist. Thanks to Seiko’s modern watch manufacturing techniques and the slimline Caliber 6L35 that powers the new creations, the watches achieve a svelte and comfortable thickness of 9.9mm.

The new series is offered with silver, purple, and green dials. The silver dial is textured to evoke the modern-day cityscape of Tokyo, where the King Seiko collection was born in 1961. The purple dial is made in the image of a traditional Japanese color known as “Edo purple,” which was cherished during the Edo period. The green dial features a gradation that captures the natural greenery that has covered parts of the city over the centuries.

The three watches will join the main King Seiko collection and will be available at the Seiko Boutiques and select retail partners worldwide.

New series inspired by 1969 vintage King Seiko design debuts

Since the beginning of Seiko in 1881, the company has continued to innovate in line with the founder’s philosophy to be “Always one step ahead of the rest”. In 1924, the company introduced the first wristwatch with “Seiko” on the dial, signifying the beginning of the Seiko brand. The year 2024 marks the 100th anniversary of this landmark event, and a limited-edition creation is introduced in celebration.

The watch has the same specifications as the three creations joining the main King Seiko collection but features a light blue-green dial with a textured pattern inspired by the scales of a rising dragon, which serves as a metaphor for the Seiko brand’s progression toward the next 100 years. The dragon is also the animal sign for 2024 in the Japanese zodiac, which remains a part of the country’s culture and befits the commemorative edition.

The commemorative timepiece will be available at select Seiko Boutiques and retail stores worldwide as a limited edition of 700.

New series inspired by 1969 vintage King Seiko design debuts


  • Caliber 6L35
  • Frequency: 28,800 vibrations per hour (8 beats per second)
  • Power reserve: 45 hours
  • Number of jewels: 26
  • Box-shaped sapphire crystal with anti-reflective coating on the inner surface
  • Screw case back
  • Diameter: 39.4mm, Thickness: 9.9mm
  • Water resistance: 5 bar
  • Magnetic resistance: 4,800 A/m
  • Recommended retail price in Europe: €3,200 for each
  • Limited edition of 700 (SJE115)

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