news


Survey: watches key to elegance for both sexes

January 2005


Thirty-five percent of Americans wear fine jewelry every day, and watches remained an important elegant accessory for both sexes, according to the Longines Elegance in America survey released last week.

Survey respondents, age 24 or older with an income of at least $75,000, owned an average of 4.5 watches.

The survey found the most elegant men's accessories were cufflinks, watches and ties, according to respondents. Those polled consider the most elegant women's accessories to be bracelets, necklaces and rings.

Jewelry also plays a major role in the four occasions those surveyed deemed the most elegant times of the year: weddings, gala, fundraisers and award ceremonies. It also accentuates the ensembles those polled found most elegant: tuxedos for men and formal evening gowns for women. Fashion designers Armani, Dior and Versace are believed to create the most elegant clothing.

The survey found that more than 60 percent of Americans think elegance is dying out, but 30 percent consider themselves elegant.


Source : National Jeweler Daily News

www.nationaljeweler.com

(Please Credit europastar.com)