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Swiss watch brand Longines creates limited edition timepieces to support ‘Icon of Elegance’

June 2006


Harry Connick, Jr. and The Pajama Game special benefit in New York City. Five special Longines evidenza models with Connick Jr.’s engraved signature will support auction and charities.

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Hernando's Hideaway
Roundabout Theatre Company's The Pajama Game
Photo credit: Joan Marcus, 2006

Swiss watch brand Longines is proud to announce that it has created five limited edition timepieces to support Broadway’s The Pajama Game benefit auction to raise funds for Harry Connick, Jr.’s various charities, including the Actors’ Fund of America, The New Orleans Habitat Musicians’ Village and the Roundabout Theatre Company’s Education Programs & Musical Theatre Fund. The benefit performances for The Pajama Game will run June 13 – 17th, at 7:00pm, at the American Airlines Theatre on Broadway in New York and one watch will be auctioned off by Sotheby’s and Connick on stage each night immediately following the show for live audience members only.

The five exclusive Longines evidenza limited edition watches will have a timeless tonneau-shaped rose gold case with case-back signed by Harry. Other features include: chocolate brown 39.4mm/40mm dial with white sub-dials and roman numerals, automatic movement caliber L650 and chocolate brown alligator strap. The watches have a retail value of US$8,500 each.

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Longines evidenza limited edition

Harry Connick, Jr. is the watch brand's ambassador and ‘Icon of Elegance’ as chosen by the American people via a Longines/Harris Poll on elegance.

“We’re proud to support our brand ambassador, Harry Connick, Jr., and his charity work, said Linda Passaro, General Manager, Longines U.S. “Giving back and assisting others is an important element of elegance and we’re just glad that we can raise awareness and support for these great causes.”

The Pyjama Game stars Harry Connick, Jr. (Sid Sorokin), Kelli O’Hara (Babe Williams) and Michael McKean (Hines), directed and choreographed by Tony ® Award winner Kathleen Marshall. The Pajama Game features a book by the legendary George Abbott & Richard Bissell based on Mr. Bissell’s novel, 7 ? Cents, and music and lyrics by Richard Adler & Jerry Ross. The book has been adapted for this production by Peter Ackerman. The Pajama Game features the classic songs ‘Hey There’, ‘Steam Heat’ and ‘Hernando’s Hideaway’.

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Connick and O'Hara
Photo credit: Joan Marcus, 2006

“The Broadway community has been so supportive and welcoming to me in my debut that I simply had to find a way to show my appreciation,” stated Harry Connick, Jr. “The producers, cast and crew have generously agreed to join me in extending the run of The Pajama Game for a series of benefit performances. All proceeds from these five shows will benefit the Broadway Community as well as the displaced musicians of my hometown of New Orleans. Thank you from the bottom of my heart and as we say in New Orleans, “Eh là bas!”

Tickets are on sale and may be purchased by calling Roundabout Ticket Services at (212) 719-1300, online at www.roundabouttheatre.org or at the American Airlines box office (227 West 42nd St.).

Tickets for the five benefit performances are still available. If you cannot attend but would like to participate in the Benefit Auction for the limited edition Longines watch via telephone, please call Casey Cipriani at 212 719-9393 ext. 331 prior to the show dates (6/13-6/17)! Phone participants must sign up in advance to be eligible. More information on the watches and benefit are available at: www.longines.com

Source: Longines
www.longines.com

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