Swatch Group

Rado: a futuristic brand explores its past

INTERVIEW WITH MATTHIAS BRESCHAN, CEO

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By Serge Maillard

February 2019

Since his arrival in 2011, Matthias Breschan, who manages this Swatch Group brand, has focused on new formats and materials and mechanical calibres to increase the company’s clout in Asia. Now, he intends to restore the lustre of Rado’s rich heritage.

Rado: a futuristic brand explores its past

INTERVIEW WITH MATTHIAS BRESCHAN, CEO

Español Français

By Serge Maillard

February 2019

Since his arrival in 2011, Matthias Breschan, who manages this Swatch Group brand, has focused on new formats and materials and mechanical calibres to increase the company’s clout in Asia. Now, he intends to restore the lustre of Rado’s rich heritage.

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Hamilton: “Lack of competition can be a problem, too”

Hamilton: “Lack of competition can be a problem, too”

INTERVIEW

Hamilton, with its American roots, has become a pillar of “accessible” Swiss watchmaking. Its Ventura is particularly in the spotlight this year. But as (...)

Tissot, neo-vintage and connectivity

Tissot, neo-vintage and connectivity

INTERVIEW

Tissot, the flagship brand of affordable Swiss watchmaking, has unveiled a new version of its T-Touch Connect Solar watch, the result of significant (...)

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INTERVIEW

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INTERVIEW

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