Editorial
Long live Horolodiversity!

Cover Story
Patek Philippe - the birth of a classic

Retrospective-Perspective
Shuffling the cards

New Strategies
Strategic changes at Bulgari
Corum, increasing the desire
Zenith returns to the workbench
TechnoMarine, the facelift before the transplant
Harry Winston’s Project Z6
Hautlence rebuilds and retools
Maurice Lacroix returns to the basics
Raymond Weil - The American dream
New steps in the renaissance of Vulcain
Ernest Borel is moving and shaking
Ventura returns to life

New Movements
The Chanel J12 Rétrograde Mystérieuse: a surprising technique at the service of design
First collections by Pequignet to be equipped with the Calibre Royal
The ARM09 by Armin Strom, the brand’s first in-house movement
The remarkable demands of Vincent Bérard
Omega’s watchmaking central

Brand News
TAG Heuer celebrates 150 years, introduces the 1887 chronograph and the Silverstone
Bertolucci - romance for the girls, sport for the boys
Hublot is a hive of activity
Eterna and Porsche Design at BaselWorld
Carl F. Bucherer – More Patravi EvoTec models and Smart SimPlexity defined
Century – A new campaign, the new men’s Elegance collection and much more
Armaan Swiss Diamond Watches – the right time at the wrong time
Dior’s Christal Mystérieuse gets the feminine touch
LOCMAN, Watchmaking away from it all
Fundamentally Rado

New Models
Longines flying high
Bell & Ross on the radar screen
Oris’s TT3 is back!
Breitling goes black
Victorinox Swiss Army Dive Master 500 Black Ice in other colours
Armand Nicolet gets sporty for 2010
Ernst Benz limited editions
Frédérique Constant’s junior collection
Hamilton reinforces its reputation
Perrelet turns heads
Swarovski sparkles in 2010
A daring deviation for IceLink
Tissot is hoisting its sails
Philip Stein gets fruity
Mondaine goes mechanical
Luminox dives deep
Gucci goes classic
Beastie Boys for Doctors without Borders and Nixon
Reactor continues its quest
Furtive: Changing faces

Gallery
Aerowatch, Atlantic, Camel Active, Davidoff, Gc,
a. b. Art, Doxa, Emile Chouriet, Jacob Jensen, Movado

WorldWatchWeb
WorldWatchReport 2010 – All eyes on BRIC

Retailer’s Corner
Retailer innovations

Lakin@Large
Sandwiches and global warming

Urwerk Special UR-103
The UR-103 is dead, long live URWERK
To my knowledge, there is no other example of a watch brand that, after seven successful years, decides unilaterally to stop a collection that has marked the history of this several-hundred-year old art form. But that is what happened at URWERK. The brand’s famous UR-103 collection will be reduced to embers at BaselWorld this year, and then it will finally go out. So long, UR-103.

Special Celsius X VI II
Celsius X VI II – Combining Haute Horlogerie and Mobile Telephony
Today, an ambitious young company has envisioned a totally mechanized cellphone. Is this merely a dream? A mechanical utopia? No, not at all.

Advertisers’ Spotlights
Milus Tirion Répétition Minute Trirétrograde
Alexander Shorokhoff - combining German quality with Russian soul
Seiko
Mira - A star is born
Orient celebrates its 60th anniversary

HORA LATINA
A Spanish Language website developed for our readers in both Latin America and Spain.

WATCHES FOR CHINA
Our Chinese language website aimed at retailers, distributors and watch dealers of greater China.

COUTURE SHOW
The world's leading jewelry designers and timepiece brands in one exquisite destination