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Versace to preview new watch collections at WWD Magic in Las Vegas

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February 2014


From February 18th through the 20th, the world’s fashion elite will be gathering in Las Vegas to determine what‘s hot and what’s not in the year ahead.
Twice a year, the prestigious WWD Magic Show, held at the Las Vegas Convention Center, is where fashion leaders determine the next emerging trends.

One of those trends is sure to be Miami. Known around the world as the “Ibiza of America,” the Miami area has been a fashion mecca for decades.
To celebrate this glamorous city’s unique style, Versus will be previewing two exciting new watch collections: the Miami and the Coconut Grove.

Versus Coconut Grove SOA05 by Versace
Versus Coconut Grove SOA05 by Versace

Versus Coconut Grove SOA04 by Versace
Versus Coconut Grove SOA04 by Versace

Both of these fashion forward watch collections will be formally introduced in March at Baselworld 2014, but fashionistas and leading buyers will get a special sneak peak in February at the WWD Magic Show in Las Vegas.

Since the Versus Miami and the Coconut Grove Collections are all about capturing the youthful vitality and excitement of Miami and its exclusive suburbs, there is no better place for a first look than WWD Magic.
According to Kari Allen, President of Versace Timepieces USA, WWD Magic is an essential destination for Versus because of the youthful audience the brand attracts. “Our timepieces are designed for today’s young, hip fashion enthusiasts,” says Allen, “and WWD Magic is the place where these trend setters gather to see what’s next.”

Versus Miami by Versace
Versus Miami by Versace

The big and bold Versus Miami is meant to be a rebellious, rock and roll masterpiece.
The timepiece features the Versus lion surrounded by a bezel adorned with 12 Versus studs as indices. The dramatic two-hand configuration combines raised bar hour markers with baton hands and the Versus logo at 3 o’clock for its signature look. A luxurious black leather strap secured by a tongue buckle and emblazoned with even more Versus studs and two personalized Versus safety pins complete the signature look.

Source: Gevril Group