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Swatch

Swatch SA
Rue Jakob Stämpfli 94
2500 Bienne 4
Switzerland
Tel.: +41 (0)32 343 9580
Fax: +41 (0)32 343 9581
[email protected]
www.swatch.com

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> Swatch watch – search all reports since 2000

Swatch watch highlights

Swatch introduces the NASA-inspired Space collection

Swatch introduces the NASA-inspired Space collection

Three of the five watches of the new Space collection feature elements of bio-sourced material and are directly inspired by the spacesuits worn by NASA (...)

Swatch enters a new territory with the Bioceramic

Swatch enters a new territory with the Bioceramic

A few months after the first bio-sourced Swatch launched in September 2020, here comes “Bioceramic”, a new and unique mix of ceramic and bio-sourced (...)

Space oddities

Space oddities

Phantasmagorical shapes, experiments in decoration, high-flying mechanical follies, mixes of styles, candy colours – on the watch scene numerous “space (...)

Timing the Olympic Games

Timing the Olympic Games

HISTORY OF WATCHMAKING

If the Olympic Games finally take place this summer in Tokyo, it won’t be Seiko that will be responsible for timekeeping (unlike the Tokyo Olympics in (...)

The Watch Files #2 - The Delirium

The Watch Files #2 - The Delirium

PODCAST

Join Serge Maillard, Publisher & CEO of Europa Star, and Stephen Foskett, Publisher of Grail Watch, as we tell the stories of the events that changed (...)

Swatch Heartbreak: a twisted spin on Valentine's Day

Swatch Heartbreak: a twisted spin on Valentine’s Day

Many believe time can also heal a broken heart. That’s why Swatch is celebrating all the singles and love cynics this coming Valentine’s Day with a new (...)

Watchmaking and the environment: on the front line

Watchmaking and the environment: on the front line

INNOVATION

Future customers will necessarily be more attentive to the environmental impact of their purchases. A few established watch brands stand out for their (...)

Disney Mickey Mouse X Keith Haring collection by Swatch

Disney Mickey Mouse X Keith Haring collection by Swatch

DISNEY’S ICON, MICKEY MOUSE, GOES POP

The latest Swatch collaboration with Disney & the Keith Haring Studio celebrates the iconic 1980’s New York social activist and pop-artist, renowned for (...)

Swatch SISTEM51 Bioreloaded models

Swatch SISTEM51 Bioreloaded models

MECHANICAL REVOLUTION MEETS MOTHER NATURE

It’s a first: recently introduced bio-sourced materials, extracted from the seed of the castor plant, now make their debut in the brand’s mechanical SISTEM51 (...)

Swatch Big Bold Chrono – Checkpoint Golden

Swatch Big Bold Chrono – Checkpoint Golden

Launched in October, Big Bold Chrono is the new Swatch product that conquers the wrists of all who dare to dare. Now introducing the special edition watch, (...)

Swatch HoHoOuch

Swatch HoHoOuch

Just like the rest of us, Santa’s year has been derailed, quite literally. Swamped with endless Christmas lists and wishes, he took his eyes off the road (...)

Swatch Big Bold Chrono with stopwatch function

Swatch Big Bold Chrono with stopwatch function

Swatch launches Big Bold Chrono with the stopwatch function that allows to play with the very concept of time by pausing or re-setting it as (...)