Minase - Brand Index - Europastar

Minase

H-DEVELOPMENT SARL
Ch. du Long-Champ 99
2504 Biel-Bienne
Switzerland
Tel. +41 79 / 901 3035
www.minasewatches.ch

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Minase highlights

Minase x 10tenLabs® - Divido Blood Orange Limited Edition

Minase x 10tenLabs® - Divido Blood Orange Limited Edition

Inspired by the famous Blood Orange fruit that flourishes across the Mediterranean region and combining the heritage of Japanese artistry and (...)

Minase to organize first US event on December 3

Minase to organize first US event on December 3

SAVE THE DATE

Members of the press are invited on December 3 for a welcome drink, a brand introduction and a Japanese lunch at the Horological Society of New York. The (...)

Minase upgrades its flagship collection with the Divido 2.0

Minase upgrades its flagship collection with the Divido 2.0

Divido is the only round model in the Japanese brand’s collections and appreciated for its peculiar yet beguiling appearance and the high level of (...)

H-Development, portrait of a horological laboratory

H-Development, portrait of a horological laboratory

INDUSTRY

The Biel-based company specialises in delivering components, but also in solving technical challenges. Its customers are mainly independent brands and (...)

Minase x 10tenLabs® Divido Coffea Arabica Edition

Minase x 10tenLabs® Divido Coffea Arabica Edition

Inspired by the famous Arabic coffee bean and combining the heritage of Japanese artistry and craftsmanship, Minase and 10tenLabs® present the Divido Coffea (...)

Minase 7 Windows Maki-e Four Seasons

Minase 7 Windows Maki-e Four Seasons

HANDCRAFTED TIMEPIECES FROM JAPAN

The latest arrival in the Masterpiece collection displays a handmade dial crafted by Urushi master Hakose.

Minase launches the new 7 Windows collection

Minase launches the new 7 Windows collection

JAPAN

Based on the original 5 Windows model, Minase updated its design by adding on 2 more crystals at 12 and 6 o’clock. A beguiling new line featuring more (...)

Minase 5 Windows WM03-LPDS

Minase 5 Windows WM03-LPDS

HANDCRAFTED TIMEPIECES FROM JAPAN

Last year, we had the privilege of visiting the independent Japanese watch manufacturer Minase in Akita prefecture. This trip made a deep and lasting (...)

A new deep blue Urushi dial for Minase's Divido

A new deep blue Urushi dial for Minase’s Divido

Minase’s latest addition to the Divido collection pays tribute to Japan’s finest traditional crafts. Following the success of the blue hand-lackered embossed (...)

Minase watches' magic

Minase watches’ magic

VIDEO

Discover the new video dedicated to Minase watches charm and magic seen through the Japanese culture and employees’ passion.

Minase: Japan's best-kept horological secret

Minase: Japan’s best-kept horological secret

REPORT

Minase is a good example of how technological innovation in Japan can also be an ode to nature. We paid a visit to this family company in Akita, in the (...)

Japanese watchmaking wants to change its image

Japanese watchmaking wants to change its image

ANALYSIS

Seiko, Citizen and Casio now offer models at prices that were unthinkable a few years ago. Japanese companies intend to move from a highly technological (...)