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BA111OD
rue des Moulins 51
2000 Neuchâtel
Switzerland
Tel: +41 (0) 79 446 18 38
[email protected]
www.ba111od.com
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> BA111OD – search all reports since 2000
BA111OD highlights
Chapter 3.4 Black Pepper by BA111OD
December 2022
BA111OD presents Chapter 3.4 Black Pepper, which echoes the Chapter 3.3 1R1SÉ in steel, launched last September. This black PVD-coated steel version gives (...)
BA111OD gets to grips with the chronograph
INTERVIEW
November 2022
On 11 October 2022, three years after launching his own watch with the sole aim of proving that a gap existed in the traditional business model by (...)
Ba111od unveils the Chapter 3.3 1R1SÉ
September 2022
Following its first two tourbillons produced in Switzerland – launched in the last few months – the brand, which has just inaugurated its new headquarters at (...)
BA111OD Chapter 4.1: The Veblen Dilemma Tourbillon
June 2022
The Swiss start-up is pioneering the integration of NFC technology into the crystal of its watch to offer a unique and tailor-made concierge (...)
BA111OD launches a tourbillon for less than CHF 4’000
October 2021
Thomas Baillod, founder of a watch sales concept turned into a brand, unveils “Chapter 4, The Veblen Dilemma Tourbillon”, priced at CHF 3’920. This hand-wound (...)
BA111OD Chapter 2.1 Mother of Pearl
November 2020
BA111OD writes a new chapter just as singular as the first one: Chapter 2 edition is adorned with fire and light with a bezel set with sixty-eight (...)