highlights


Maurice Lacroix Aikon collection

THE RENAISSANCE OF THE CALYPSO

July 2019


Maurice Lacroix Aikon collection

In 1980, Maurice Lacroix released an eye-catching timepiece, the Calypso. The Swiss brand is now reviving its iconic timepiece with the Aikon Automatic, a direct reinterpretation, adapted to contemporary codes. Europa Star found a treasure of data about the Calypso in its own archives.

P

art of the original success of the Calypso can be attributed to several key design elements. The sapphire crystal over the dial was flat, giving it a neat appearance. The bezel was adorned with six distinctive ‘arms’, the lugs featured an innovative design and the slender case bestowed a sense of lightness. Highly precise Swiss mechanical or quartz movements delivered both precision and convenience.

The Calypso was produced from 1990 until 2003. The design proved an immediate success and led to annual sales in excess of 100,000 watches in its hey-day. It was the bestselling model in the history of the brand and its retail partners.

Europa Star N°4/1991
Europa Star N°4/1991
Europa Star N°1/1993
Europa Star N°1/1993
Europa Star N°4/1991
Europa Star N°4/1991
Europa Star N°1/1994
Europa Star N°1/1994
Europa Star, N°2, 1994
Europa Star, N°2, 1994

The Aikon is Maurice Lacroix’s new line, which takes its inspiration from the legendary Calypso. A lengthy design and development process was undertaken to ensure keeping the DNA of the Calypso while inter- preting it to today’s taste in order to achieve a prod- uct with best quality to price ratio.

THE AIKON LADIES

This timepiece (35mm) exudes feminity while offering the convenience of a quartz movement. The beauty of the stainless steel case is heightened with a choice among a variety of possible dials. Wearers can also choose from a luxurious stainless steel bracelet or high quality, calf-leather strap.

Maurice Lacroix Aikon collection

THE AIKON AUTOMATIC

The Aikon Automatic 42mm builds on the Calypso’s reputation. The round case features a prominent bez- el, incorporating six ‘arms’ which embrace its form, conveying an impression of strength and solidity, as well as a caring and loving embrace. The case in stainless steel successfully blends polished, brushed and sunbrushed surfaces. The dial features a Clous de Paris motif. The Aikon Automatic is water resistant to 200m and comes with a choice of a luxurious leather strap, featuring an integrated ‘M’ logo, or a stylish bracelet. The Aikon collection is constantly being enriched with new timepieces, including smaller dimensions (39 mm), chronographs, skeletonised timepieces and limited editions. A wide choice!

Maurice Lacroix Aikon collection

Aikon Automatic 42 mm (AI6008-SS002-331-1)

  • Case 42 mm stainless steel
  • Dial Anthracite sun brushed Clous de Paris dial
  • Movement Automatic ML115
  • Functions: Hours, minutes and seconds, date at 3 o’clock
  • Bracelet stainless steel with a butterfly buckle
  • Water resistance 200 m

www.mauricelacroix.com

Maurice Lacroix Aikon collection

Maurice Lacroix Aikon collection
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