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A new threshold for Bulgari’s Octo Finissimo

THE 21ST CENTURY SPORTS WATCH

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July 2020


A new threshold for Bulgari's Octo Finissimo

Six years after its introduction, it seems like it’s just a start for the Octo Finissimo line: here comes the Octo Finissimo Automatic Satin-Polished Steel 100m. A modern interpretation of the luxury sports watch, featuring the thinnest automatic movement and a water resistance of 100 meters, made possible by increasing the case just slightly to 6.4mm and adding a screw-down crown.

O

cto Finissimo continues to shift the paradigm of modern-day watchmaking with its latest Octo Finissimo Steel, featuring the thinnest automatic movement and a water resistance of 100 meters, made possible by increasing the case just slightly to 6.4mm and adding a screw-down crown.

“With Octo, Bulgari created a new shape for contemporary men’s watches, and in doing so, set new codes and a new trend for ultra-thin watches.”

The Octo Finissimo saga is a story of performance. Octo is known for its mechanical brilliance, and leverages the expertise of Swiss watchmaking to create new editions that are technical masterpieces — a feature that is made more impressive by the thinness of the designs.

Six world-record-holding designs

Since its debut in 2014, Octo Finissimo has redrawn the boundaries of style, mastering a rare combination of aesthetic vision and mechanical expertise with each of its six world-record-holding designs. From watch connoisseurs to those following the latest trends in timepieces, Octo’s audience is varied and diverse — a fact that establishes the collection as an icon of modern-day watchmaking.

What sets it apart — in addition to its thinness — is its ultra-performance. It is a powerhouse of technical execution, with dimensions that defy everything that existed before.

Having won more than 50 awards since 2014, Octo redefined the men’s watches landscape, and set new parameters for contemporary, urban watches. Since its start, it has been about creating something unique, different from anything that came before. With Octo, Bulgari created a new shape for contemporary men’s watches, and in doing so, set new codes and a new trend for ultra-thin watches.

Now, the latest Octo designs continue to enrich the Octo Finissimo saga and cement its role as a paragon of trendsetting design. Debuting in Dubai this year with a polished lacquered black dial, the Octo Finissimo Automatic Satin-Polished Steel is now offered with a polished lacquered blue dial.

Modern-day icon

“We’re taking these record-setting timepieces from being a Supercar to a Grand Turismo – an extraordinary car that you drive every day. Compared to the extreme Sportscar it’s more like an all-wheel drive, as it’s 100 meters waterproof - you have the screw crown, you can dive, swim, take a shower; it’s great for dressing up or dressing down so you can wear it from the tennis court to the board room”, says Jean-Christophe Babin.

Six years in, Octo has shown its consistent ability to lead the world of men’s watches. For 2020, it continues to refine and define the genre with new debuts that evolve the aesthetic of the collection, leaning into a modern sporty lifestyle, blending ultra-performance and style. As technical masterpieces with a distinctive and beautifully honed aesthetic, they enrich the ongoing legacy of Octo, which has, in the six years since its debut, proven time and again that it has all the fundamental elements of a modern-day icon.

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