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- EUROPA STAR CHAPTER 2/2017 - CLICK FOR E-READER
EUROPA STAR TIME.BUSINESS contents
EDITORIAL - Strengthening the base of the pyramid
MAIN REPORT: MIDDLE CLASS
- Don’t forget the middle class!
- Does the middle class exist? and what exactly is a mid-range watch?
- America’s ever evolving mid-market
- The chinese middle class six times greater than the population of france
- Germany: losing the mid-price segment
- In Japan, the breakthrough of SEIKO and the failure of lifestyle marketing
- Swatch Group, champions of the medium range
- Target: middle class - Baume & Mercier - Louis Erard - Oris
INDIA - The slow moving giant
OPINIONS Episode 1 - “The Swiss Made label is useful to brands trying to justify themselves”
INTERVIEW
- “The watch industry went too far”, Thierry Stern, President of PATEK PHILIPPE
- “It’s suicide to play around with prices!” , François-Henry Bennahmias, CEO of AUDEMARS PIGUET
A short history of WATCH FAIRS
FREELY SPEAKING have I got news for you!
WATCHWORDS French and English an entente cordiale
A LAST WORD TO START - ROBOTISATION - “ The danger is not the humanisation of robots but the robotisation of humans”
EUROPA STAR TIME.KEEPER contents
EDITORIAL “Explosion” generation
COVER STORY Patek Philippe Nautilus, a lasting coup de foudre
PANORAMA Beneath The Antarctic
PARAPHERNALIA Urwerk - Martin Frei: tools that inspire imagination
PORTFOLIO LESS, PLEASE:
- Less, please ! We’ve had “bigger is better”,now it’s time for “less is more”.
- Dr Less, Ludwig Oechslin
- From less to nano…
- Less stress, more emotion
- Less heavy
- Let’s be slim /Classy minimalism
HIGHLIGHTS
- FENDI Ishine
- CASIO combines traditional japanese craftsmanship with cutting-edge technology
- MONDAINE it’s time for an evolution!
- ANTHONY BONJA creative timepieces
- GIRARD-PERREGAUX Tri-axial Planetarium
- BVLGARI Lvcea moon phases
- Slim d’HERMÈS quantième perpetuel platine
- URBAN JÜRGENSEN 1140 PT L Blue
- FABERGÉ Visionnaire Chronograph
- DELMA Klondike Moonphase
- CORUM Golden Bridge Rectangle
- TAG HEUER Autavia Heuer-02 Chrono 42 mm
- ZENITH Pilot Extra Special Chronograph
- TRASER Swiss H3
- JUNGHANS Meister Driver Automatic
- NOMOS Club 38 Campus Nacht
- TITONI of Switzerland Master Series
- JEAN MARCEL Mythos Ref. 564.280.32
- EMILE CHOURIET - Entrechats and mechanisms
- ZRC Grands Fonds 300
- WOLF 1834 - The next generation
- TAN SA - Watchmaking ateliers
INDUSTRY automation towards human obsolescence?
ARCHIVES The forgotten proletarian watch
ORDER NOW: EUROPA STAR GLOBAL EDITION, over 160 pages, 5 issues per year, sent by airmail worldwide: CHF 90
If you want to start your subscription with this issue, please specify in your order: START WITH CHAPTER 2/17
EUROPA STAR PREMIÈRE(Français)
Au sommaire:
- EDITO: Renforcer la base de la pyramide
- PATEK PHILIPPE - Nautilus, un coup de foudre durable
- L’Aquanaut, issue de la Nautilus, fête ses 20 ans
- «L’horlogerie a exagéré» Interview de Thierry Stern, président de Patek Philippe
- DOSSIER CLASSE MOYENNE:
- Ne laissons pas tomber la classe moyenne
- La classe moyenne existe-t-elle? Et accessoirement la montre moyen de gamme?
- Le Swatch Group, champion du moyen de gamme
- L’exemple Baume & Mercier
- Louis Erard, les combats d’un indépendant
- Oris, la voie démocratique
- La classe moyenne chinoise, c’est six fois la population de la France
- La petite histoire des grands salons horlogers
- Génération «explosée»
- Roskopf - Feu la «montre du prolétaire»
- Sous l’Antarctique - Le projet “Gombessa” en association avec Blancpain
- «Jouer avec les prix, c’est suicidaire!» Interview de François-Henry Bennahmias, le patron d’Audemars Piguet
- Chère Jacqueline - Jacqueline Dimier, designer
- Quartz décomplexé - La Laureato de Girard-Perregaux
- Focus sur la Haute Jo
- Monstres sacrés - Chopard, Dior, Chanel
- DOSSIER «MOINS»:
- Ludwig Oechslin, Dr Less
- Au-delà de la miniaturisation... Greubel Forsey Mechanical Nano
- Moins de stress, plus d’émotion - Slim d’Hermès L’Heure Impatiente
- Tendance «Slim» - Bulgari, Vacheron Constantin, Piaget, Cartier, Audemars Piguet, Citizen, Movado, Jean Marcel
- ROBOTIQUE: Automatisation horlogère: face à l’obsolescence programmée de l’homme
- Vente aux enchères
- Annuaire des Horlogers
Achetez ce numéro et les suivants / CHF 50.-
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