Italo Fontana Introduces The Unicum - a Unique & Highly Individual Watch

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March 2013

Italo Fontana, creative soul behind U-Boat, introduces a new a creation coupled with a new concept of “Individuality” The 2012 Baselworld novelty U-42 B & B, has been subjected to specific treatments to create a one of a kind masterpiece: The Unicum. It represents a well known U-Boat creation, great example of design purity with strong timeless recognized brand identity with a new vision.

Italo has gone beyond his limits, designing a watch completely coming from the past and fully bespoke.

The U-42 Unicum
The U-42 Unicum

The Unicum model exemplifies the first attempt ever by a watch creator to propose a new model which at the same time is historic in design, but with each piece, bespoke finished, unique and highly individual to its wearer. A watch design crafted by hand with each unit finished in a different artisan way for discerning consumers who each will have a unique watch.

Boasting a “retro-style look” and embodying Italo’s passion for bronze coloration matched with dark shades, the watch is great example of fine Italian handiwork. The double superimposed dial, one in brass bronze colored and one in black, case and titanium bezel have been treated with carefully selected acids in order to create one of a kind items and to increase the Vintage look effect. The hands have been hand painted first, discolored and then manually crafted on purpose to age them. To complete The Unicum concept, a range of straps in leather, subjected to specific treatments with same selected acids, one by one shaped and hand-stitched by craftsmen from Tuscany.

Source: U-Boat