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A decade lost, or a decade won for watchmaking?

EDITORIAL

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December 2020


A decade lost, or a decade won for watchmaking?

The watch industry is going through its sharpest decline ever recorded over the last 80 years. How to make a “lost decade for watchmaking” a decade won in some aspects at least?

“T

he Swiss watch industry loses a decade”, the FHH Journal recently headlined, echoing Morgan Stanley’s estimates of Swiss watch exports returning to 2010 levels of 16 billion francs a year.


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