he majestic new Bucherer 1888 TimeDome store gets its name from the boutique’s breathtaking domed ceiling and invites visitors to browse and discover two floors of beautiful pieces. In addition to the dome, another of the boutique’s architectonic highlights is the large and elegant sweeping double staircase. Customers can now also enjoy art installations on display within the boutique’s luxurious setting.

For the redesign of this flagship boutique in Las Vegas, Bucherer worked closely with its brand partners whilst ensuring that the overall look of the store was a holistic one. Welcoming seating areas and bars give the store a feel-good character, allowing customers to dive into the legendary world of Bucherer 1888 from the comfort of a luxurious and relaxed interior.

The reopening of the TimeDome boutique also marked the official launch of Bucherer Masterworks in the USA. This gives visitors the opportunity to experience an exquisite collection of haute horlogerie timepieces from both niche and established brands. It goes without saying that the new boutique also has a space dedicated to Bucherer Certified Pre-Owned. Here, customers can find a constantly changing portfolio of pre-owned luxury watches, which have all been verified and serviced by Bucherer experts (with the exception of Rolex CPO watches, which are directly authenticated by Rolex).

The unique jewellery masterpieces from Bucherer Fine Jewellery as well as from other sought-after brands such as Chanel, Messika and Rahaminov can all be discovered on the second floor.

“To me, it is a dream come true, bringing Bucherer’s portfolio of brilliant jewellery creations and luxury watches to Las Vegas. But a dream does never come true by dreaming alone. I have always worked hard to make my aspirations and goals become a reality: Taking the customer journey and customer experience to a whole new level by curating special and precious luxury moments for our esteemed clientele. The opening of this extraordinary Bucherer flagship in Las Vegas means a lot to me.” says Jörg G. Bucherer, Chairman of the Board and Owner of the Bucherer Group.

“We are incredibly excited to introduce the Bucherer 1888 brand to Las Vegas. With millions of potential customers visiting the city each year and residents who appreciate the art of fine watchmaking and exquisite jewellery, Bucherer thus takes an important next step in strategically broadening its presence in one of the most important global watch and jewellery markets”, explains Guido Zumbühl, CEO of the Bucherer Group. “With Bucherer being a Swiss family company in the third generation, the new flagship store brings to live our heritage and values. We celebrate inspiration, passion and hospitality in a very welcoming and luxurious yet relaxed atmosphere.”