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TAG Heuer and Bamford partner on a special Aquaracer edition

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November 2020


TAG Heuer and Bamford partner on a special Aquaracer edition

The latest co-creation between TAG Heuer and Bamford Watch Department, the world’s ultimate hub for personalised luxury, is an exclusive Aquaracer timepiece equipped with the Calibre 5 automatic movement and limited to 1,500 pieces.

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wiss luxury watch brand TAG Heuer and famous UK personalisation house Bamford Watch Department have come together for the second time to design a special, limited-edition timepiece. The Aquaracer Bamford Limited Edition is a reliable, professional tool watch made with eye-catching titanium and featuring bold orange details.

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This timepiece is a new and exciting expression of how TAG Heuer and Bamford Watch Department are perfectly suited in their approach to design. In 2018, TAG Heuer and George Bamford came together to create a special version of the Monaco timepiece, which was met with international acclaim. This highly anticipated second collaboration blends Bamford Watch Department’s talent for twisting design codes with the spirit of reimagination and TAG Heuer’s bold heritage. Together, they have created an exclusive wristwatch that is sure to appeal to watch aficionados looking for a statement timepiece.

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“When designing this limited-edition Aquaracer, we looked to models from TAG Heuer’s past for creative inspiration. The orange design elements and sporty bezel are reminiscent of the impactful TAG Heuer pieces that were launched between 1979 and 1994 and paved the way for the Aquaracer collection, which made its official debut in 2004,” comments George Bamford, Founder, Bamford Watch Department.

Bamford Watch Department’s instantly recognisable style is evident in the piece’s elegant black dial, which bears the Bamford name at 6 o’clock. Precise orange dashes are found on the hands, bezel and around the flange. The 43 mm case, 60-minute scale, unidirectional rotating bezel and three-row sandblasted bracelet are made from resilient grade 2 titanium.

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The lightweight, ultra-robust titanium metal is hypoallergenic and resistant to corrosion, which explains why it is also often used in aeronautics and the manufacturing of sports equipment. It is fitting that this stylish and versatile material was chosen for the new Aquaracer, a timepiece known for being tough enough to face any challenge.

The black-gold-plated hands with orange lacquer are treated with white Super-LumiNova® and the applied Super-LumiNova® indexes allow effortless reading in all lighting conditions and at every depth. As an ultimate utility watch, this timepiece’s professional-level functionality is guaranteed to a depth of 300 m. The caseback is also fashioned from grade 2 titanium and is engraved with “LIMITED ONE OF 1,500”. Ticking at the heart of this timepiece is the automatic-winding Calibre 5.

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This striking timepiece will be available in TAG Heuer boutiques and online as of December 2020 and for pre-orders as of 26 November 2020.