Jaquet Droz digs deep to the roots of its historic aesthetic codes and brings us a contemporary watch with a unique identity.
As a company, Jaquet Droz has been around since the mid-18th century. It was founded by Pierre Jaquet-Droz, who was an expert watchmaker producing elegant grandfather clocks with highly sophisticated movements. Now a part of the Swatch Group, the brand has nevertheless continued its dedication to the classical aesthetics and technological innovation.
In an act of devotion to its brand DNA, Jaquet Droz has released a new watch, which it describes as, "contemporary poetry, whose every feature is a tribute to the magic of creation, imagination and the best of innovation”. The watch in question is the Grande Heure Minute Quantième, and it looks every bit an upgrade on previous models in its class. Its stainless steel case, for example, is even thinner than that of the Grande Seconde Quantième, which is a fine and sleek timepiece in its own right.
This new watch upholds the brand’s aesthetic codes, with features like the blued steel or rhodium-plated Lancine-shaped hands, red-tipped seconds hand, rhodium-treated indexes and sunray crown. It is available in both 39 mm and 43 mm versions, with a silvered opaline or blue Côtes de Genève dial.
The personality of this watch is also more assertive than the Grande Seconde Quantième. It has three central hands and shows the date through an aperture at 6 o’clock, which is carved out in sharp angles and bevelled edges. To remind the wearer than one more month has passed in a classic touch, the last day of the month is displayed in red.
At the centre of this watch is the new JD1150P silicon spiral movement. Launched in 2014, it endows the watch with enhanced performance in every sense. Silicon is anti-magnetic, but it is also unaffected by changes in temperature and pressure. It therefore guarantees optimal performance over time and in the most extreme conditions. While silicone is increasingly being used by watchmakers as the next wave of technological innovation in movement making, at the present there are only a few brands able to work with this material at a high level. The aesthetic of the polished movement and its open-worked rotor can be truly appreciated through the exhibition case-back. (VJ)