leading watch trading platform, Chronext announces that Norbert Platt, Richemont former CEO and Board Member, has been appointed to advise it Board of Directors. In a recent interview, Europa Star already highlighted the new ambitions of Chronext, who has also expanded its board of directors this year by welcoming a new chairman of the board, Jacob Fonnesbech Aqraou, a former eBay executive well connected in Silicon Valley, as well as Hamdi Chatti, a watch industry veteran who has held senior positions at Richemont and headed Louis Vuitton’s Jewellery & Watch division, among others, and who is also a board member of Swiss retailer Gübelin.

Norbert Platt said: “I was attracted to this new role by Chronext’s unique combination of a digital and physical offering, which I view as the business model of the future. I see enormous growth opportunities for a company with ambitions to redefine the market for luxury watches. Chronext understands how to use digitalization, watchmaking skills and a demand-driven selection to create the perfect offer for customers. I am very much looking forward to using my experience to advise the Board and help shape the company’s growth.”

Norbert Platt, new Advisor to the Board at Chronext

Norbert Platt is one of the most successful senior executives in the luxury goods industry. He led the Hamburg-based company, Montblanc, as CEO for around 17 years, growing the business from a traditional brand into an internationally recognized player in the luxury goods industry. Following this great success, Norbert Platt was appointed CEO of the Richemont group, holding this position for almost six years and achieving significant sales and revenue growth.

Under his tenure, Richemont’s position as a leading company in the luxury goods industry was consolidated, especially in the luxury watch sector, thanks to internationally renowned brands such as Cartier, IWC, A. Lange & Söhne, Panerai, etc. Most recently, Norbert Platt served as a Board Member and consultant for Richemont.

Philipp Man, CEO & Co-Founder of Chronext

Philipp Man, CEO and Co-Founder of Chronext, said: “Our primary goal is to continue to drive the growth of our company in a consolidating market. The fact that Norbert Platt is joining us shows that he - like us - believes in the future prospects of Chronext. We are delighted with his support, and that he is joining us as an Advisor to the Board. His great expertise will help us to grow even faster and stronger.”

Chronext was founded in 2013 by Philipp Man and Ludwig Wurlitzer. It employs around 170 people, has a 350 sqm watch workshop for quality and authenticity testing and offers around 7,000 models for sale. With headquarters in Zug (Switzerland) and a further 11 locations in Europe and Asia, the company is internationally positioned.