orn in 1921, Georges Dubois still lives in the small house bought by his father in 1923. Around the age of 15, not knowing what do in life but needing to “earn a bit of money”, he began working for a leather strap manufacturer and delivered the straps to the watchmaking workshops. “I saw all these watchmakers bent over their workbenches with their loupes in their eyes and frankly, I wasn’t impressed. That wasn’t for me.” He wanted to become a confectioner, but didn’t like working nights. But watchmaking soon caught up with him. He was interested in mechanics but due to a lack of places was forced to enrol in a preparatory course at the École d’Horlogerie. That’s when it clicked. “I loved it immediately, the calmness, the serenity of it, and the friendship between the watchmakers, like between bikers. We’re bound together by precision, passion and concentration,” he comments with a twinkle in his eye.